ALUSHIBE TO BRING 12 INTERNATIONAL FOOD BRANDS TO LIBYA
KUALA LUMPUR, Oct 30 (Bernama) -- Libya’s Alushibe Holding Group announced its plan to bring 12 international food and beverage brands to the country by 2028 via its Retail & Destinations division, beginning with Turkish ice cream and patisserie chain MADO. Alushibe has signed an exclusive master franchise agreement giving it the rights to develop and operate MADO in Libya, the brand’s 36th country, the company said in a statement. The agreement was signed in Kahramanmaraş, Türkiye, on Oct 13 by Alushibe Founder and Chairman, Ahmed Gadalla, and MADO Chairman, Mehmet Sait Kanbur. Alushibe will invest US$7 million in the first phase, opening seven cafés and creating 350 jobs, starting in Benghazi before expanding to Tripoli and other major cities. (US$1 = RM4.05) “MADO earned its name over 176 years in Kahramanmaraş. Libyan teams will deliver it, because the measure of this programme is not only what Libyans can buy but also what Libyans can build,” said Ahm...